An overview of in-game advertising, campaign strategies for in-game, and insights into campaign analysis.

About the In-Game Advertising Channel Course

The In-Game Advertising Channel Course provides an overview of the channel and provides marketers with tools and strategies needed to get in the game with in-game advertising. This free course includes:

• On-demand videos
• Module tests
• Self-paced learning
• Recognized certificate

What You’ll Learn

What in-game advertising is and its benefits.
Why in-game advertising is an exciting new channel.
In-game ad specs and building a creative strategy.
How in-game ads fit into a multi-channel strategy.

Who Is This Course For?

Marketers and advertisers who want to elevate their programmatic skills.
Anyone who wants to specialize in in-game advertising.
Marketers who want to add in-game advertising to their multi-channel strategy.
Sales professionals looking to further their knowledge.